
Websites Built to Convert, Rank, and Grow
Premium website design for local service businesses across the Twin Cities and Western Wisconsin. Built on connected systems that turn visitors into booked jobs.
Most Small Business Websites Are Quietly Losing Leads
A beautiful website that does not convert is a cost center, not a growth engine. Most local service business websites fail in the same predictable ways. Slow to load. Unclear positioning. Buried phone numbers. Forms nobody fills out. Disconnected from the CRM, the follow-up, and the rest of the marketing system.
Unclear positioning
Visitors land and cannot tell what you do or who you help in under 10 seconds, so they bounce.
Slow on mobile
Most of your local traffic is on a phone. Every extra second of load time burns leads before they scroll.
No follow-up system
Forms submit into an inbox that never gets read. Calls go unanswered. Leads cool off in hours.
Invisible in search
No real SEO foundation, no schema, no local signals, no presence in AI answer engines.
A Complete Website System, Not Just a Design
Every MCV website includes the design, development, hosting, performance, security, SEO foundation, and CRM integration that make the site actually work. You do not get handed a pretty file and left to figure it out.
Design and Build
- Custom layout and visual design
- Mobile-first responsive structure
- Conversion-focused page architecture
- On-brand typography and imagery
- Montserrat or custom typography system
- Accessibility-compliant color and contrast
Technical Foundation
- Fast hosting on high-performance infrastructure
- HTTPS enforced site-wide
- Core Web Vitals optimized
- SEO foundation (title tags, meta, schema, sitemap, robots)
- Local SEO, GEO, and AEO structure built in
- Analytics and conversion tracking configured
Ongoing Management
- Updates, backups, and security monitoring
- Performance tuning and uptime management
- Content updates as needed
- CRM and automation integration
- Review generation workflow connected
- Quarterly strategy reviews
Built for Local Service Businesses That Take Their Growth Seriously
Our best-fit clients are established local service operators who rely on inbound leads, referrals, and reputation to grow. If your business depends on people finding you, trusting you, and booking you, your website should do that work every single day.
- Home Services (HVAC, plumbing, electrical, roofing, concrete, cleaning, handyman)
- Real Estate and Mortgage
- Professional Services (legal, financial, consulting, technology)
- Health and Wellness (physical therapy, med spa, clinics)
- Hospitality and Events (venues, retreats, experiences)
- Education and Organizations (schools, networking groups, nonprofits)
- Brand and Creative Projects
A Process That Produces Websites That Actually Work
Discover
We dig into the business, the market, the audience, and the competition. We map the exact conversion path the site needs to produce. No assumptions.
Design
Every page is architected around a single conversion intent. Positioning, hierarchy, visual system, and proof placement are all designed before a single pixel ships.
Build
We build on performance-first infrastructure with full SEO, GEO, and AEO foundations. Every integration, form, and automation is wired before launch.
Grow
We host, monitor, update, and optimize the site every month. The site is never static. It evolves with the business and the market.
Websites Built to Work Together.
Every site built on connected SEO, CRM, and automation foundations. Portfolio spans home services, professional services, health and wellness, hospitality, education, and trades.
Pricing
Three tiers on each platform. Choose the build that fits your stage and your budget.
BUILT ON GOHIGHLEVEL
Essential
Billed month-to-month after the initial 6-month term.
- Up to 4 pages
- Mobile responsive design
- On-page SEO foundation
- Local SEO setup
- Google Business Profile integration
- Hosting, security, backups, and updates
- CRM lead capture connected
- Quarterly strategy review
Professional
Billed month-to-month after the initial 6-month term.
- Up to 8 pages
- Full SEO, GEO, and AEO architecture
- Advanced schema markup
- CRM and automation integration
- Blog structure
- Monthly performance reporting
- Monthly strategy review
Premium
Billed month-to-month after the initial 6-month term.
- Up to 12 pages plus custom functionality
- Full SEO, GEO, and AEO architecture
- Ongoing optimization
- Custom integrations
- Industry-specific features
- Dedicated strategic partnership
- Bi-weekly strategy review
BUILT ON WORDPRESS
Essential WordPress
- Up to 4 pages
- SEO foundation
- Managed WordPress hosting
- Security, backups, updates
- Performance monitoring
Professional WordPress
- Up to 10 pages
- Full SEO, GEO, and AEO architecture
- Custom plugin integration
- Advanced security
Premium WordPress
- 11-plus pages, scope-based quote
- Custom theme development
- Custom plugin development
- Advanced functionality
See all pricing in context on the Pricing page.
Frequently Asked Questions
Added Services to Pair With Your New Website
CRM Systems (GoHighLevel)
Connect your website to a CRM that tracks every lead, automates follow-up, and closes the loop from first visit to booked job.
SEO, GEO, and AEO
Make sure the website does not just look good. Make it rank in Google, get cited in AI answers, and show up in voice search.
Custom Web Applications
Go beyond a marketing website. Build custom client portals, quote tools, and operational apps that give your business an unfair advantage.
Selected Website Portfolio
A sample of websites designed, built, and managed by McKinney Creative Ventures across local service, professional, health and wellness, hospitality, education, and creative industries. Every site below is live, actively maintained, and built on the same connected systems approach.
Local Service Businesses

AB CAM Services
Commercial and residential service operations

Alpha Steam Services
Professional steam cleaning services

Seamless Gutter Solutions
Residential and commercial gutter systems

NPS Handyman Services
Full-service handyman solutions

High Country Portable Toilets
Event and construction portable sanitation

Concrete and Foundation Solutions
Foundation repair and concrete services

Perfect Concrete Construction
Custom residential and commercial concrete work

St. Croix HVAC
Heating, cooling, and indoor air quality

Superior Carpet Cleaning
Residential and commercial carpet cleaning

Nordic Shine
Post-construction and deep cleaning
Professional Services and Consulting

Schneider Genealogy
Professional genealogy research and services

New Horizons Boutique Financial Services
Personalized financial advisory

Andrew the Mortgage Guy
Personal mortgage lending services

Genius Network Solutions
Network marketing and business development

Sol-I.S. Technology Solutions
Business technology and IT consulting
Health, Wellness, and Lifestyle
Hospitality, Events, and Experiences
Community, Education, and Organizations
Brand and Creative Projects
Ready for a Website That Actually Works?
Book a 30 minute strategy call. We will walk through your current site, your goals, and whether a rebuild makes sense. No pitch. Just a plan.
Book a Strategy CallOr call/text +1 651-661-3551. Based in Woodbury, MN. Serving the Twin Cities and Western Wisconsin.









